Watchkit App for UMF

UX/UI DESIGN - 2015

CONCEPT
DIGITAL DESIGN
STRATEGY
BRANDING
INTERACTION DESIGN

The audience at crowded music festivals find it cumbersome to access vital information effortlessly using their smartphones or brochures. A wearable device such as the Apple Watch nullifies the inconvenience of holding something tangible within your hands to interact with content.

Ultra Music Festival, Miami has an official iOS mobile app. We designed a WatchKit extension. Our design includes features built around the interactive gestures that the watch provides. This comprises of live lyrics, a lost friend finder, points of interest, reminders and Lightsync- a new way to engage the audience.

TEAM
Mazhar Bagasrawala
Ojasvi Malekar
Sonal Patil

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